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In today’s competitive business environment, The Potomac Falls Group’s Strategic Partnership Development Team can help your business gain a competitive advantage through access to a partner’s products and services, brand power and resources, including markets, technologies, capital, and people.

A strategic licensing, co-branding, promotional tie-in, value-added benefits, distribution, manufacturing, or supply chain partnership can help your company grow more quickly and efficiently. The key is identifying the right partner, then negotiating a mutually beneficial liaison and seamlessly implementing and monitoring the relationship. Our senior executives have successfully negotiated partnership opportunities between billion dollar divisions of the largest Fortune 500 companies.

PFG provides the following Strategic Partnership Services:
  • Internal audit to assess current needs
  • Development of criteria for ideal partners
  • Creation of a “short list” of potential partner candidates
  • Development and distribution of a Request For Proposal (RFP)
  • Review, scoring, and analysis of RFP responses
  • Selection of finalists for face-to-face meetings with senior executives of both organizations
  • Final analysis and recommendations (pending due diligence)
  • Contractual negotiations and the initiation of due diligence
  • Development of an integrated implementation plan complete with success metrics
  • Test launch of the partnership
  • Troubleshooting and program adjustment assistance
  • Rollout and partnership monitoring
Contact our Partnership Development Team for assistance in creating powerful partnerships that work for you.
 
 

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